City of Watsonville
231 Union St.
Watsonville, CA 95076
Incomplete applications and those that do not include the $150 deposit (do not send the entire amount due) will not be considered and will be returned.
Strawberry Lane is reserved for non-profit organizations who wish to sell food items with strawberries as the primary ingredient.
Seller’s Permit Requirement
All vendors must have a valid Seller’s Permit issued by the California State Board of Equalization. To obtain a Seller’s Permit, please contact the California State Board of Equalization:
Website: www.boe.ca.gov. or Telephone (800) 400-7115
A Certificate of Insurance naming the city as an additional insured in the general aggregate amount of $1,000,000 is required for all vendors, as deemed necessary by the City of Watsonville. In addition, the event that is covered by the insurance must be named on the certificate. Upon approval of your vendor application, an original copy of the certificate of insurance and an endorsement will be due at least 21 days prior to event date. The endorsement must be CG 20 26 or equivalent.