Saving Watsonville’s Enterprise Zone

Saving Watsonville's Enterprise Zone

UPDATED - We had a tough day today, but we are actively trying to save the Watsonville Enterprise Zone program. Read more after the link.

Five Incredible Things to Do in Watsonville-South County

Five Incredible Things to Do in Watsonville-South County

Visit Santa Cruz, formerly known as Santa Cruz County Conference and Visitors Council (CVC) recently released this video featuring Martinelli's, Annie Glass, Farmers Market & Gizdich Ranch and Sunset State ...

Construction of Roundabout at Ohlone Parkway/Manabe Ow to Begin on 3/15/2016

Construction of Roundabout at Ohlone Parkway/Manabe Ow to Begin on 3/15/2016

Ohlone Parkway/Manabe Ow Rd. roundabout construction will begin on March 15, 2016. Read for more details.

Construction of Fed Ex

Construction of Fed Ex

Construction of FedEx is progressing well. Take a look at some great photos of the construction!

Main Street Improvement Project

Main Street Improvement Project

Approval to go out to bid for the Main Street Improvement Project was approved by City Council at their November 17th meeting.

Re-envisioning Main Street – Downtown Community Meeting

Re-envisioning Main Street - Downtown Community Meeting

Join us on Tuesday, October 21st at 6:00 p.m. for the Downtown Community Meeting on "Re-envisioning Main Street" Read more for complete details...

Watsonville Holiday Factory Sale

Watsonville Holiday Factory Sale

If you haven't started your Christmas Shopping, here is the perfect opportunity. Don't miss out! Read more on the local businesses participating in this great event!

Growing Opportunities in Watsonville

Watsonville certainly  knows how to grow things. Companies like Martinelli’s, Fox Shox and Granite Rock have been growing here for years. Entrepreneurs are finding new ways to grow right here in the heart of California’s Centeral Coast.

A business-friendly government and a skilled workforce makes Watsonville a great place for businesses to put down roots and grow.  We think we are the right town for you to find a home on the beautiful Monterey Bay.  We have the right building, land or office space for most businesses and we are here to help!

Watsonville’s Economic Development staff can assist you in finding a location, getting the business assistance you need, help with permitting and more!

Watsonville’s history is rich in agriculture and food processing, but the economy of this City is constantly diversifying and growing. Plant growers and scientists are inventing new berry varieties and growing methods every day. Non-agricultural sectors have grown to include design, materials, manufacturing, electronics and service firms. Some of the most innovative materials and design firms in California are headquartered right here in Watsonville.

To find out more about how to grow and thrive in Watsonville, call (831) 768-3010.